CORPORATE NEWS
2021.05.31
恒大携手腾讯 重塑物业行业新生态
Number of visits:4210   
Publisher:中国青年网

目前,5G服务、物联网技术的日益成熟,每一次科技的突破对各行各业都产生着深远的影响,而在智慧物业浪潮下,如何实现数字化转型升级成为物业服务企业当务之急。

5月31日下午,腾讯与恒大在腾讯全球总部滨海大厦举行战略合作签约仪式,携手打造面向全社会开放的物业科技平台“微物云”,助力物业行业数字化升级,共同开拓蓝海市场。

强强联合 重塑物业行业新生态

此次,恒大作为先行者,与腾讯联手,开启智慧物业的探索。据悉,本次合作由腾讯技术团队主导,“微物云”将腾讯全景式数字生态和恒大八大产业多元生态全面融合,利用腾讯在云计算、AI、大数据、物联网等方面的能力和C2B优势,以及恒大物业近2000个社区的线下应用场景和海量客户私域流量,构建多元化、多层次的用户服务,未来将彻底改变行业生态。

具体而言,“微物云”科技平台将开辟智慧物业SaaS系统、空间物联网和用户运营服务三大板块,全面导入医疗、养老、教育、金融及社区团购等增值服务。

两大巨头的强强联合碰撞出的“火花”显而易见。分析认为,微物云不仅能助力传统物业从空间、资产的运营转移到社区用户的数字化运营,不断优化收入结构、提高人均效能、扩大服务内容、提升数字化水平,更能为业主提供更智能、更优质的人居体验。

增值服务加持 助推恒大物业迈上新台阶

近年来,物业增值服务已成为一片新兴蓝海,市场规模已高达5000亿元,并持续迎来政策春风。

恒大物业借助母公司恒大在地产、汽车、文旅、健康等领域的多元化产业优势,积极联手阿里、房车宝等科技巨头,开拓房产中介、保险经纪、家装美居等增值服务,并已取得显著成效。

数据显示,恒大物业2020年实现营收105.1亿,同比大增43.3%,其中,增值服务收入约12.6亿,同比大增120.6%,占总收入比上升至约12.0%,成为国内首屈一指的综合城市服务运营商。

在业内人士看来,“微物云”对物业行业数字化体系的重塑,也将助推恒大物业在智慧城市建设及城市综合服务运营方面迈入新的台阶,加快转型成为全球规模最大、实力最强的固定空间科技服务平台。


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